Luxury in Vienna

Illuminated Goldenes Quartier in the evening

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Group of people in front of a shop on Tuchlauben
© WienTourismus/Peter Rigaud

Elegant brands, exclusive flagship stores

The Kohlmarkt was once home to a large number of Imperial and Royal court purveyors; today, the stores of the big luxury brands line the street. The elegant Swiss watch and jewelry company Chopard has set up shop right at the start of the pedestrian zone.

Several luxury brands are at home in a noble palace about half-way down the Kohlmarkt. Milan fashion house Dolce & Gabbana is here, also American designer Michael Kors is here with his handbags and his fashion and Tiffany & Co. has been coming for a long time: the legendary American jeweler was an imperial and royal court purveyor long before the Vienna store opened. Dior has moved in next door and presents French chic.

Just a few more steps towards the city center, Ferragamo offers elegant Italian shoes and accessories. Things continue in classic British style with Burberry and with elegant Italian fashion design by Gucci, Fendi and Giorgio Armani. At the end of Kohlmarkt, Chanel awaits with French exclusivity.

The Cartier boutique with its exquisite watches and luxurious jewelry forms the link between the Kohlmarkt and Graben. In this also very exclusive, car-free shopping street, Hermès has set up its Viennese flagship store. Jenny on Kärntner Strasse is the top address in Vienna for fashion by Jil Sander.

Luxurious flagship stores are also to be found on Tuchlauben, the extension of Kohlmarkt: here, in the so-called "Golden Quarter", Louis Vuitton, Bottega Veneta, Valentino, Etro, Miu Miu, Alexander McQueen, and Emporio Armani reside next door to one another. No fewer than two elegant shoe designers are represented with their stores opposite: Jimmy Choo and Christian Louboutin. In between, Akris presents feminine, restrained fashion from Switzerland.

A bit further along on Tuchlauben the cult label Agent Provocateur from London presents its daring, extravagant designer lingerie next door. Dsquared2 is above all a destination for fashion-conscious men. Around the corner on Seitzergasse, Zilli has set up a luxurious shop, and on neighboring Bognergasse, Prada, Saint Laurent and Brunello Cucinelli have their flagship stores.

But exclusive labels can also be found in nearby side alleys: Versace is located in the Trattnerhof, Missoni can be found on Rauhensteingasse. There is glitz and glamour to be had in the store of German luxury designer Philipp Plein on Goldschmiedgasse. He is famous for his leather jackets, skull and tattoo motifs and crystal-decorated shirts, jeans and jackets.

Chopard

Kohlmarkt 16
1010 Vienna

Dolce & Gabbana

Kohlmarkt 8-10
1010 Vienna

Tiffany

Kohlmarkt 8-10
1010 Vienna

Dior

Kohlmarkt 6
1010 Vienna

Michael Kors

Kohlmarkt 8-10
1010 Vienna

Ferragamo

Kohlmarkt 7
1010 Vienna

Burberry

Kohlmarkt 2
1010 Vienna
  • Opening times

    • Mo - Th, 10:00 - 18:30
    • Fr, 10:00 - 19:00
    • Sa, 10:00 - 18:00

Gucci

Kohlmarkt 5
1010 Vienna

Giorgio Armani

Kohlmarkt 3
1010 Vienna

Chanel

Tuchlauben 1
1010 Vienna

Cartier

Kohlmarkt 1
1010 Vienna

Hermès

Graben 22
1010 Vienna

Jenny

Kärntner Straße 16
1010 Wien

Louis Vuitton

Tuchlauben 3
1010 Vienna

Bottega Veneta

Tuchlauben 5
1010 Wien

Valentino

Tuchlauben 5
1010 Wien

Etro

Tuchlauben 5
1010 Wien

Miu Miu

Tuchlauben 7
1010 Wien

Alexander McQueen

Tuchlauben 7A
1010 Wien

Emporio Armani

Tuchlauben 7a
1010 Wien

Jimmy Choo

Tuchlauben 4
1010 Wien

Christian Louboutin

Tuchlauben 12
1010 Wien

Akris

Tuchlauben 8
1010 Vienna

Agent Provocateur

Tuchlauben 14
1010 Vienna

Dsquared2

Tuchlauben 16
1010 Wien

Zilli

Seitzergasse 2-4
1010 Wien

Prada

Bognergasse 4
1010 Vienna

Saint Laurent

Bognergasse 4
1010 Wien

Brunello Cucinelli

Bognergasse 4
1010 Wien

Versace

Trattnerhof 1
1010 Vienna

Missoni

Rauhensteingasse 4
1010 Vienna

Philipp Plein

Goldschmiedgasse 2
1010 Vienna