Eigensinnig Vienna, shoes

Viennese fashion stores with a difference

Avant-garde fashionistas from Vienna and further afield have been seeking out Myung Il Saba-Song in the second district for years. The cool concept store Song,on Praterstrasse, brings together cult labels such as Walter Van Beirendonck, Dries Van Noten, Balenciaga Edition, and AF Vandevorst, as well as fashion by selected Austrian designers like Sagan Vienna (Bradaric Ohmae). The store also carries selected fragrance and interior labels, while the adjacent Galerie SongSong hosts art exhibitions.

Eigensinnig is the name of a concept store on Sankt-Ulrichs-Platz, located in a charming cobbled square in the seventh district. The owners Toni Tramezzini and Stefanie Hofer approach fashion as wearable art for creatives, alternative thinkers and visionaries. Collections from designers such as Hannibal, Daniel Andresen and Biek Verstappen line the racks in impressive displays beneath historic vaulted ceilings. The focus of the labels are on individual handcraftsmanship.

In a pair of locations, in the first and fourth districts, Wolfensson carries more than 60 international fashion labels for men and women, all of which are hallmarked by high-quality workmanship and avant garde sophistication. Highlights include Boris Bidjan Saberi from Barcelona, Julius_7 from Tokyo and A1923 Augusta from Italy. A number of the products on offer in these understated boutiques are produced in small studios.

At the Kaufhaus Wall department store on Westbahnstrasse in the 7th district, there's a whole bunch of interesting brands, such as the collections of the Austrian designer Claudia Brandmair as well as of the avant-garde labels Barbara i Gongini and Esther Perbandt, the unusual shoes of the company Trippen, beautiful head coverings from Goorin Brothers and a fine selection of photo and art books.

Song

Praterstraße 11-13 , 1020 Wien

Eigensinnig

St.-Ulrichs-Platz 4, 1070 Wien

Wolfensson

Habsburgergasse 1A, 1010 Wien

Wolfensson

Margaretenstraße 52, 1040 Wien

Wall

Westbahnstraße 5a , 1070 Wien
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